Calculator
What would 2% more be worth?
Enter your monthly visitors or scans and your average job value. Slide the lift to see what a small change in conversion adds up to.
- Extra qualified leads a month
- +20
- Extra value a month
- $10,000
- Over 12 months
- $120,000
Assumes every extra qualified lead becomes a job. Turn on profit to apply your close rate and margin.
Illustrative estimate only. Your results depend on your traffic, close rate and pricing. This is not a guarantee of results.
FAQ
How the math works
How does the calculator work?
It multiplies your monthly visitors or scans by the extra conversion rate to get extra inquiries, then by your average job value. For example, 1,000 visitors at +2% is 20 extra inquiries; at $500 a job, that is $10,000 a month if every one became a job.
Why does it assume every inquiry becomes a job?
That is the simple view. Turn on “Show profit” to apply your own close rate and profit margin, which gives a more conservative number.
Why start at 2%?
It is a starting point for the sliders, not a promise. Try the numbers that match your business.
Is this a guarantee?
No. It is an illustrative estimate. Your results depend on your traffic, close rate and pricing.